Kendall Jenner is embracing one of the internet’s longest-running jokes about her personal life and cashing in on it in a new betting commercial released ahead of Super Bowl 2026.
The advert opens with Jenner lounging inside her luxury home, which she jokingly describes as “cursed,” referencing online claims that professional basketball players who date her often suffer career setbacks. Rather than denying the rumour, Jenner leans into it.
“The internet says I’m cursed,” she says in the spot. “Any basketball player who dates me kinda hits a rough patch. While everyone’s been talking about it, I’ve been betting on it.”
She then laughs and adds, “How else do you think I can afford all of this? Modelling.”
Burning Jerseys and Blunt One-Liners
The commercial unfolds through a series of deliberately exaggerated scenes. Jenner is shown setting fire to a bucket of basketball jerseys, strolling past framed photos of former partners with their faces ripped out, and delivering dry one-liners aimed at unnamed exes.
At one point, she points toward her pool and remarks, “This pool basketball boyfriend one missed the playoffs. Guess nobody was getting a ring in this house.”
In another scene, she sits inside a vintage car and jokes about a former partner who “flopped out of the league,” before casually adding, “I don’t even drive.”
A History of High-Profile Relationships
Over the years, Jenner has been linked to several NBA players, including Devin Booker, Ben Simmons, Blake Griffin, and Jordan Clarkson.
She also had an on-and-off relationship with Bad Bunny between 2023 and 2024. The rapper is scheduled to headline the halftime show at Super Bowl 2026.
Ending With a Tease
The advert wraps up with Jenner boarding a private jet and encouraging viewers to place their bets on the Super Bowl. She playfully hints at the possibility of a future “football boyfriend,” hovering her finger over both teams but never revealing which side she is backing.
The campaign has quickly gained traction online, with viewers split between praising Jenner for owning the joke and questioning whether the ad further fuels the narrative she claims to mock.
